Discover your authentic life and career with Suzy Welch, professor at NYU Stern School of Business and creator of the proven Becoming You methodology.

A roadmap to answer: "What should I do with my life?"

Hero

Amazon Book of the Year

Alt text
Available Now

Feeling stuck in your career? Unsure of your true purpose?

Through my teaching, workshops, podcast, books, assessment tools, and newsletter, my purpose is to help you find your purpose, taking meaningful action to live a life of clarity and design.

If you’re here to learn about Becoming You, my self-discovery and career-exploration methodology, or the 10-10-10 decision-making system, you’re in the right place. While different in application, both tools have the same intention: Lives of more authenticity, clarity, and alignment, even amidst the sometimes daunting (and often messy) beauty of life.

Welcome! I’m glad you’re here.

Pie360 Feedback
Scroll

What's New?

  • Digital Assessment

    The Values Bridge

    Discover the values that truly motivate you. Then, launch your journey to authenticity.

  • Podcast
    Episode 83

    So Maybe Family Isn't Your #1 Value. Let's Talk About Why. (with Therapist Vienna Pharaon)

    Only 11% of Americans rank family as their #1 value.

    That's not a guess. It's data from nearly 100,000 respondents of The Values Bridge—the largest values data set ever compiled.

    On this episode of Becoming You, host Suzy Welch breaks down the research from Becoming You Labs behind her widely discussed Wall Street Journal op-ed, "For Americans, Family Comes First—Or Does It?" And she's brought in the perfect person to help make sense of it: renowned family therapist Vienna Pharaon.

    What The Values Bridge reveals about family challenges nearly everything we've been told about what matters most—and raises profound questions about how we're actually living our lives. That's why this conversation feels so personal—and important.

    Suzy and Vienna explore:
    Why our childhood experiences and the messages we absorbed growing up shape our values more than we realize.
    The values that consistently outrank family, like self-care and flourishing.
    How to honor your real values and design a life around them—without the guilt that comes from not living up to others' expectations.

    This conversation isn't about whether you love your family. It's about understanding what genuinely drives your choices, your energy, and how you spend your days.

    If you've ever felt guilty for not wanting to go home for the holidays, or wondered why you don't feel about family the way you think you should—you're not alone. And this conversation will help you understand why.

    Where to find Vienna Pharaon:
    Workbook: https://viennapharaon.com/wound-workbooks-opt-in/
    Quiz: https://1wsm6geg69z.typeform.com/to/d981R7Cl
    Website: https://viennapharaon.com
    Instagram: @mindfulmft
    Facebook: MindfulMFT
    TikTok: mindfulmft
  • Digital Assessment
    Pie360 Feedback

    PIE360 Feedback

    Grow your life and career with the only feedback tool designed to measure the three key drivers of long-term success: the quality of your personal relationships, ideas, and execution.

  • Becoming You Intensive

    Becoming You: Three-Day Intensive

    We all want lives of meaning, lives that make us feel alive. But how, exactly, do we find them? In just three days, partake in the Becoming You methodology to create nothing short of a roadmap to your future.

  • News

    NYU Stern Initiative on Purpose and Flourishing

    A vibrant community of scholars, leaders, and practitioners gathered in conversation and action to advance the discovery of authentic meaning and fulfillment.

  • Book

    Becoming You: The Proven Method for Crafting Your Authentic Life and Career

    An inspiring, wise, and highly practical method for discovering your true self and the fulfilling career meant just for you.

Courses

Becoming You: Crafting the Authentic Life You Want and Need

Designed for anyone who’s ever wondered, “What should I do with my one wild and precious life?”

Becoming You is a multi-part, interactive methodology that guides individuals through the profound, exhilarating, and sometimes surprising journey to their authentic purpose, a life and career rich with meaning, impact, and growth.

The Becoming You process grows out of the belief that such lives exist in our “Area of Transcendence,” the intersection of our deeply held values, our unique aptitudes, and the areas of emotional or intellectual interest that provide opportunities for financial flourishing.

10-10-10: A Life Transforming Idea

Designed to help people, families, and teams make values-driven decisions. Endorsed by Oprah. Taught at Harvard.

In today’s accelerated world of competing priorities, evolving options, and increasing information overload, we can find ourselves steered by impulse, stress, or expedience. Are our choices the right ones? 10-10-10 is an accessible, proven decision-making system that has helped millions of people around the world and stands ready to help you.

Scroll
  • "Let Suzy Welch be your guide. She has been mine on many occasions. She will take you on a journey into yourself and help you find your path forward."

    Hoda Kotb

    Former host, The Today Show

  • "With humor, humanity, and expert guidance, Becoming You helps you find your purpose and direction. This book is especially needed today."

    Jonathan Haidt

    Author of The Anxious Generation

  • "​​Wise and brilliant!"

    Hailee Steinfeld

    Actress, singer, songwriter

  • "I read Becoming You thinking I could help my grandson. I'm 74 so I did NOT expect it to be for me. IT IS. Maybe it isn’t all over for me."

    Connie S.

    Retiree

  • "Becoming You helped me feel more confident about my decision to leave my job. I’m putting in my two weeks officially today!"

    Shelbi J.

    Writer & Marketing Consultant

  • "Becoming You — the most important class I took — was such a privilege. I was an art major and never painted a self-portrait like the one we did together."

    Michael Lopez

    Former NYU MBA student

  • "‘Wow’ is all I kept saying to myself, as I was blown away by the actionable qualitative and quantitative information I gained. Thank you for your genius!”

    Shay M.

    Senior Manager, Customer Experience & Operations

  • "Through Becoming You, I was able to dig deeper and challenge what I thought were my long held beliefs and values."

    James C.

    Senior Business Advisor